Scentbird’s 10-12 months Journey: From Startup Experiment to 700K Subscribers and Outside of

To try new fragrances, it had been prevalent for making a visit to some Division retail store perfume counter. In arrived Scentbird. In 2014, Mariya and her co-founders built a scent recommendation System. Before long folks commenced asking to sample the fragrances, and Practically five iterations later, the idea arrived to get: a 30-working day provide of the fragrance of your respective preference. Now Scentbird presents 800+ fragrances to 700,000+ month to month subscribers within the U.S. and Canada. “We’re just getting going,” states Mariya, reflecting over the remarkable advancement and eying growth to Europe. Within this episode, Mariya sits down with guest host Jenny B. Great, Executive Editor of Magnificence at WWD and scentbird Beauty Inc. They take a journey down memory lane, revisiting pivotal moments on Scentbird’s 10-12 months journey. Mariya opens up scentbird about her early roots, shares her favorite fragrances of the moment, and reacts to stories through the Local community.


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